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nDash Writer Profile for Michelle Bogle

Headline

B2B/B2C Content Writer & Copywriter

About Me

Michelle Bogle is an automotive writer with 14 years of B2B/B2C experience working with major North American brands, including Ford Motor Company of Canada and CarMax. She also covers travel/tourism, real estate, retirement living, senior lifestyle, home renovation and construction topics. 

Michelle is based in Niagara Region, Ontario, Canada, and holds a Bachelor of Journalism degree from Ryerson University in Toronto, Ontario.

Industries I Write About

Industrial

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Health & Wellness

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Real Estate

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Business

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My Writing Samples

2020 Nissan Rogue: Reviews, Photos, and More

B2C automotive review and comparison article for CarMax

https://www.carmax.com/articles/2020-nissan-rogue-review

10 Best Full-Size Trucks for 2020: Reviews, Photos, and More

B2C automotive rankings article for CarMax

https://www.carmax.com/articles/best-full-size-trucks

8 Best Times to Buy a Used Car

B2C automotive car buying advice article for CarMax

https://www.carmax.com/articles/best-times-to-buy-a-car

Discover Incredible Cuisine, Adventure And Culture In The Dominican Republic

B2C advertorial in Horizon Travel Magazine for Sunwing Travel Group

http://horizontravelmag.ca/2017/06/08/discover-incredible-cuisine-adventure-culture-dominican-republic/

From Romance To Adventure Mazatlán Has It All

B2C advertorial in Horizon Travel Magazine for Sunwing Travel Group

http://horizontravelmag.ca/2017/05/04/romance-adventure-mazatlan/

Seven Ways a Career Coach can Recharge Your Job Hunt

B2C career coaching advice article for Fresh Gigs

https://www.freshgigs.ca/blog/recharge-your-job-hunt/

Nine Reasons Why Co-working is Awesome

B2C coworking advice article for freelancers for Fresh Gigs

https://www.freshgigs.ca/blog/nine-reasons-why-co-working-is-awesome/

Experience

B2B/B2C Content Writer and Copywriter

Create and execute content for marketing clients in multiple verticals, including automotive, travel/tourism, real estate, retirement living, senior lifestyle, home renovation and construction topics. Consult with clients to ensure brand consistency and voice across all documentation, including web content, blogs, press releases, email campaigns, newsletters and advertising material. Utilize social media platforms and content management systems.

Company: Michelle Bogle

I worked there from 8/2010 until now

Copywriter

Copywriter for Ford Motor Company of Canada's Parts & Service and Quick Lane Tire & Auto Centre accounts. Produced original, creative content for promotional advertisements and marketing materials. Developed key messaging, branding and positioning statements. Customized brand message to reach and capture target audience interest and drive engagement.

Company: Glenn Davis Group

I worked there from 4/2007 until 8/2015

Content I Write