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nDash Writer Profile for Beth Chernes

Headline

SEO | Copywriter | Content Strategy

About Me

It’s not enough to have a website. You need one that pulls its weight. 

Your website is a gateway to capture leads and generate sales. But today’s digital world is noisy and competitive. Websites without valuable content and no SEO strategy get overlooked. So, how can yours break through the noise and be found?

Solution: SEO expertise + persuasive copywriting—making websites irresistible. 

Hey there! I’m Beth, an SEO specialist and copywriter with a passion for solving challenging problems and seeing results. I help my clients get found online and get sales through strategic digital marketing.

I’ve helped my clients:
⚡️Rank on the 1st page of Google
⚡️Bring in hundreds of thousands of dollars of sales through web traffic
⚡️Boost paid ads with organic content
⚡️Increase revenue through qualified leads 
⚡️Grow casual visitors into newsletter subscribers

Your time is best spent building the business. Let me draft content that amplifies your efforts.

So, why me?

I’ve spent the past 10 years writing for businesses, but I’m more than just a copywriter. 

As an SEO strategist and digital marketer, I understand the role effective writing has in your marketing strategy. That’s why I’m always upgrading my skills in the latest digital marketing certifications offered by industry leaders. 

I’ll help you:

ENGAGE READERS

Finding leads is one of the biggest challenges facing businesses today. Do you know what can help? You got it—content. In fact, companies that blog get 3.5x more leads than those that don’t. 

RANK HIGHER

Content marketing is key to a robust SEO strategy. Your pages will rank higher on search engines by publishing consistent, high-quality content. Targeted posts can build keyword rankings and bring search prospects directly to your website. As your content grows, so will your leads. 

SHOWCASE YOUR INDUSTRY KNOWLEDGE

Your industry is competitive. Well-researched and expertly crafted content can showcase your position as a leader in your field. Whether you’re a new business or an established one, content marketing can set you apart as a trusted voice. 

★ WORK WITH ME ★

My Services:

✏️SEO Consulting
✏️SEO Content Writing
✏️Content Strategy
✏️Website Copywriting

Together, we’ll plan your next steps to make your website irresistible to search engines and customers. 

Our teamwork will ensure that your website isn’t just another online space but a powerful tool that consistently attracts and converts leads into sales.

👉Got an SEO or copywriting project in mind? Send me a message today.

Industries I Write About

Business

Finance

Health & Wellness

Industrial

Science & Medicine

Business

My Writing Samples

Rebel SEO Blog - Ranks 1st Page

I do SEO strategy and SEO content writing for this client. This article ranks #1 on Google for the keyword "momfluencer."

https://www.rebel-co.com/resources/momfluencer

Web Copy - Assurance Dimensions

I do SEO strategy and copywriting for this client. Updated the copywriting for all pages of this website. Based on my work they doubled their organic traffic in 1 year.

http://bethchernes.com/wp-content/uploads/2023/09/AD-Beth-Chernes-Website-Copywriting-Example.pdf

EPA - SEO Blog Article

I do SEO content writing for this client. This article ranks #1 on Google for multiple keywords

https://www.eparhino.com/blog/what-dust-control-products-can-you-use-on-dirt-roads

Web Copy - Dr Boatlift

Did the wireframing, SEO strategy, and copywriting for all pages on this website.

https://bethchernes.com/wp-content/uploads/2022/04/Dr-Boatlift-Website-Screen-Capture.pdf

Off the Grid - SEO Blog Article

I did keyword research and copywriting for this client. When it posted this article ranked on the first page, but now this article ranks 10 for keyword "catering trends 2022"

https://offthegrid.com/blog/these-will-be-the-biggest-corporate-event-catering-trends-to-follow-in-2022/

3 Types of Complex Debt Instruments in Your Public Accounting Audit

Before your company’s public accounting audit, you must gather your essential documents, review your financial statements, and discuss any concerns with your audit team. Common apprehensions before a public accounting audit are often related to complex debt. These are some areas of debt to review and discuss with your auditor.

https://assurancedimensions.com/3-types-of-complex-debt-instruments-in-your-public-accounting-audit/

What is the Best Invoice Software for Freelancers?

Many freelancers start off invoicing clients with a simple Word or Google doc. But are those the only invoice software for freelancers? The best way to simplify your payment process (and save you time) is to choose the best invoice software.

https://www.freelancerfaqs.com/best-invoice-software-freelancers/

Do You Have A Facebook Ads Strategy? (And Why You Need One)

Do you feel like you are constantly throwing money at Facebook Ads that are not delivering results? Start a Facebook Ads Strategy to get leads and save money.

https://medium.com/@beth.chernes/do-you-have-a-facebook-ads-strategy-and-why-you-need-one-b26dc2a4ec3a

6 Ways CRM Software Can Help Your Small Business Increase Sales

Learn how customer relationship management (CRM) software is essential to streamline processes to grow your small business.

https://tweakyourbiz.com/business/crm/increasing-sales

5 Steps To Start Your Nonprofit’s Community Relations Efforts

The first 5 steps you can implement today to catapult your community outreach efforts into results.

https://www.therootagency.com/post/5-steps-to-start-your-nonprofit-s-community-relations-efforts

Leepa-Rattner Museum of Art, "44th Annual International Miniature Art Exhibition"

Press Release. Sent out by Leepa-Rattner Museum of Art regarding " The 44th Annual International Miniature Art Exhibition."

https://drive.google.com/file/d/1eh78wloMIBzwoGbvJUNMtqjirKjKfGhU/view?usp=sharing

"EV: Stories on the Road"

Social media graphics sized for Facebook, Twitter and Instagram (2 images for 1 post). This is an example of a proposed series of social media posts entitled "EV Stories on the Road." This series would feature images of people test-driving electric vehicles (EVs) at events and include a brief testimonial of their experience. The goal of this series is to encourage people to register to test drive an EV at a Driving on Sunshine event. The call-to-action text would be added.

https://drive.google.com/drive/folders/1fIJ8NUbonecBz4EVLRPzifnrsyVaP51B?usp=sharing

Leepa-Rattner Museum of Art, "UNEXPECTED: Art by Alternative Means"

Press Release. Sent out by Leepa-Rattner Museum of Art regarding their exhibition "UNEXPECTED: Art by Alternative Means."

https://drive.google.com/file/d/1e0qiWR6DDGqvCztfWvVRUfy26uRmX36K/view?usp=sharing

Experience

SEO Copywriter • Content Strategy • SEO Consultant • Specializes in B2B Digital Marketing

Your website is the most important digital real estate you have. But, you’ve got about 8 seconds (or less) to catch the attention of your next visitor. Unfortunately, most websites are not written with this in mind. How can you turn your website into a lead-generating machine? As a freelance copywriter and SEO consultant, I create engaging content that can help you capture leads, grow traffic, and captivate customers.

Company: Beth Chernes Freelance Writer

I worked there from 7/2019 until now

Vice President of Communications

- Oversee all external and internal communications initiatives of the Junior League of Clearwater-Dunedin. - Responsible for digital and print communications for the League including the website, membership database, annual newsletter, and e-newsletters. - Design a comprehensive marketing plan. - Develop programs, activities, and operations consistent with the strategic direction and operating boundaries set by the Board, and under the schedule of that, the management team develops

Company: Junior League of Clearwater-Dunedin

I worked there from 6/2020 until 5/2022

Communications Chair

- Head a 10-member committee of the Junior League of Clearwater-Dunedin, a women's volunteer organization, managing all marketing and communications initiatives. - Instrumental in launching the new League website on WordPress in 2019. This included migrating data, coding HTML, and working closely with the developers. - Awarded the "Volunteer of the Year Award" for 2018-2019. This award is given in recognition of a member's dedication to the League and spirit of voluntarism.

Company: Junior League of Clearwater-Dunedin

I worked there from 6/2019 until 5/2020

Communications Strategist

- Worked closely with the CEO of a nonprofit consulting agency to research, identify, and execute business and communications initiatives. - Reviewed and edited webinar materials and associated email marketing campaigns, leading to a 25% increase in revenue in 2019. - Designed, reviewed, and managed social media content on multiple channels. - Developed and edited print and digital deliverables for clients. - Maintained The Root Agency's website, updating and editing content

Company: The Root Agency

I worked there from 7/2019 until 3/2020

Communications Specialist

- Collaborated with museum departments to assist with the planning and execution of all events and exhibitions. - Wrote and distributed press releases increasing media coverage by 33%. - Drafted content for fundraising and membership appeal letters and print collaterals. - Managed and created all social media content and graphics across multiple platforms. - Edited and designed print materials including brochures, invitations and rack cards. - Oversaw and maintained the museum website.

Company: Leepa-Rattner Museum of Art at St. Petersburg College

I worked there from 10/2018 until 6/2019

Volunteer Relations & Marketing Manager

- Created marketing deliverables for volunteer recruitment efforts at the second largest Habitat for Humanity affiliate, with over 8,000 volunteers annually. - Increased the volunteer force by 26% in 2017 through successful event planning, recruitment, and retention efforts. - Attended over 40 public speaking engagements annually to educate and influence the public, and strengthen relationships with key stakeholders in the community. - Drafted all volunteer appeal campaign letters and emails.

Company: Habitat for Humanity of Pinellas and West Pasco Counties

I worked there from 1/2017 until 10/2018

Master Adjudicator of the Medical Disability Program

- Team Lead to a unit of 8 Medical Disability Program Specialists; reviewing work product, mentoring, and guiding them to exceed performance goals.  - Communicated daily with Florida citizens explaining procedures, addressing concerns, and gathering information. - Researched, interpreted, and applied federal policy to written legal decisions.  - Awarded by the Federal Disability Quality Branch with an “Acknowledgement of Particularly Outstanding Action" for exceptional written work.

Company: Florida Department of Health

I worked there from 3/2009 until 1/2017

Content I Write