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nDash Writer Profile for paul mousley


Storyteller, wordsmith, brand story consultant

About Me

I've been a professional writer for nearly a quarter of a century. 

I blog about BRAND STORYTELLING  and the ways in which the power of story can be brought to bear on the corporate world, how it can open up new approaches and ways of thinking when it comes to connecting with customers and making the world a better place for them.

As a television and film scriptwriter I have had over 100 hours of material broadcast in 40 countries. I know how story works and it is what I specialise in. 

Now I am excited to be bringing my skillset to the world of BRAND STORYTELLING, helping organisations to connect more fully with their customers using the age-old magic of story. 

You can check out my website for more - www.storyforcopy.com  

And for more of my story, here's my page at my agent's website - 


I look forward to the chance of working with you!

Industries I Write About


My Writing Samples

Why Pain Works in Brand Storytelling

Why smart brand storytellers tell the truth, the whole truth and nothing but the painful truth.


How To Sabotage Your Brand Story by Not Knowing the Difference Between Show and Tell

Never underestimate the power of showing!


How the Wrong Character Archetype Will Undermine your Brand Story

Not all stories are the same. You need to know what story you are telling and who you are telling it to.


The Twelve Brand Archetypes and Why You Need to Use Them

Drill down in to the stories you need and where you need to tell them.




With over 24 years’ experience and nearly two hundred commissions, I have had a long career as a writer on some of the UK’s best known series and serials. I have been a visiting tutor at the University of Salford MA in Scriptwriting for TV, Film and Radio and is an associate lecturer at Manchester Metropolitan University where I have taught Business and Corporate Storytelling.

Company: Freelance

I worked there from 1/1996 until now