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nDash Writer Profile for Navjot Singh

Headline

Editor, writer and digital content marketing strategist

About Me

I'm an editor, copywriter, and content marketer / writer who has worked at a senior level for corporations, start-ups, as well as for a myriad of national and international media outlets (including SCMP, the BBC, UK Telegraph, Forbes, and others). I specialise in digital technology, culture, and lifestyle editorial, including travel, but also have a high-profile background in news, the arts and the public sector.


I have launched and edited whole websites and apps, as well as coordinating digital production across mass-audience publications. For more on my background, and for editorial samples, see my portfolio, https://navjot.contently.com/

Industries I Write About

Technology

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Lifestyle

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Education

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Finance

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My Writing Samples

Three Key Reasons to Capitalise on Optimised Hybrid Cloud

Insightful piece for B2B SaaS businesses wanting to optimise their hybrid cloud.

https://www.softserveinc.com/en-us/blog/3-key-reasons-to-capitalize-on-hybrid-cloud

On The Journey To Data-Driven Financial Services

Brining B2B corporates to become more data-driven and utilise data-driven insights.

https://www.forbes.com/sites/softserve/2019/06/20/on-the-journey-to-data-driven-financial-services/?sh=40fc9f3c24f5

Escape from COVID hit China

How word of virus brought life in one Chinese town far from Wuhan to a standstill

https://www.scmp.com/news/china/society/article/3047794/postcard-dinggou-how-word-virus-brought-life-chinese-town

Bustling Guangzhou

Navjot Singh explores a surprising corner of Guangzhou.

https://s3.amazonaws.com/external_clips/3067246/Skylife_Business_2013_-_05_Guangzhou.pdf?1557567659

The Lure of Singapore

The hidden secrets of the city-state known as the 'Asia for dummies'.

https://www.skylife.com/en/2015-04-business/the-lure-of-singapore

Evolution of the Project Manager

Navjot Singh explores how the project manager’s role is evolving with digital.

https://www.pmi.org.uk/blog/how-the-project-manager-s-role-is-evolving-with-digitalnavjot-singh

Experience

Editor-in-Chief

Contract role—full P&L of brand and communications. I chair panel discussions, roundtables, storytelling idea, and keynote speeches. I also create and write production articles, blogs, and host podcasts and webinars based on project management (digital, agile, and traditional). In-house agile project trainer and lecturer. Increased blog viewership 80% over previous year.

Company: PMI

I worked there from 1/2019 until now

Senior Content Writer/Editor

FTC - in charge of all content production and planning across; ran the editorial team and helped with copywriting, content editing, and social media posts. Created content style guide on 'plain English' usage and web writing.

Company: Esme Learning

I worked there from 10/2020 until 12/2020

Senior Content Marketing Manager

Managed the in-house agency’s digital content strategy, storytelling, editing, copywriting, partners, and product management across a multitude of channels (demand gen, partner, content, app modernisation, and services) Developed and executed tactical POV, value propositions, lead generation and pipeline optimisation initiatives to meet quarterly objectives for cloud (hybrid and multi-cloud) Focused on financial services, including insurance, banks, wealth management, and fintechs

Company: SoftServe

I worked there from 10/2018 until 11/2020

Head of Content Strategy

Managed the overall digital content moderation, PR, and editorial strategy, and delivery, including hands-on cross-functional team leadership, agency-style creative development and asset creation (including video), media planning/buying, client engagement, and reporting. Led a team of ten editors and writers to create high quality integrated content, including gathering inputs for internal and external communications.

Company: Third Bridge

I worked there from 10/2017 until 8/2018

Content and Editorial Strategy Manager

Managed, created and delivered cutting-edge, factual, and original integrated content, including digital content, agile innovation, PR, social media, integrated content strategy. Conducted content audits, gap analyses, and created taxonomies, metadata frameworks, style guides, and content migration plans for cloud, data, and AI/ML related projects. Increased Twitter and Facebook engagement by 175% over two years, and LinkedIn engagement by 105% over the same period.

Company: AVADO

I worked there from 8/2015 until 10/2017

Senior Content Strategy Manager

Edited B2C and B2B websites, including features, email newsletters, social content and hundreds of SEO landing pages. Overhauled content strategy, including tone of voice, content types, story subjects, writers and image libraries. Planned editorial calendar and managed network of 10 freelancers.

Company: Alibaba

I worked there from 4/2014 until 9/2015

Languages I Write In

Content I Write