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nDash Writer Profile for Louis DeNicola


About Me

Louis Denicola is a freelance personal finance writer who helps educate consumers and small business owners about finances. He specializes in credit reporting and scoring, and works with a variety of lenders, aggregators, publishers, and credit bureaus.

Louis is also "the credit card guy" among friends and colleagues. He's the person everyone turns to with questions about the best way to earn and use reward points, and advice for finding travel deals.

When he's not working, Louis enjoys indoor rock climbing, yoga, making jewelry, and volunteers as a tax preparer with the VITA program. 

Louis works with:
♦ Fortune 500 financial services firms: American Express, Discover Financial Services, MassMutual Life Insurance, and Citizens Financial Group.
♦ FinTech startups: Credit Karma, Varo, BlueVine, Credit Strong, Cover, Funding Circle, and Pilot.
♦ Credit bureaus and scoring agencies: Experian, Nova Credit, and FICO
♦ Financial product comparison sites: LendingTree, Credible, and BestCompany.
♦ Publishers and educational websites: U.S. News and World Report, The Wirecutter, and Insider
♦ Money Management International, a nonprofit debt and credit counseling organization.

He writes about a variety of personal finance topics:
Credit Scoring | Credit Reporting | Credit Cards | Fraud | Debt | Student Loans | Saving | Taxes

Industries I Write About


Find writers and ideas in this industry

My Writing Samples

Contently Profile

Examples of my work from a variety of publications


Experian Portfolio Page

My author page on Experian, a consumer credit reporting agency.


Funding Circle Portfolio Page

My author page on Funding Circle, an online small business lender.


BlueVine Portfolio Page

My author page on BlueVine, an online small business lender.


Credit Karma Portfolio Page

My author page on Credit Karma



Freelance Personal Finance Writer

Create educational, explanatory, and thought leadership content that moves readers to take action and helps my clients build authority, trust, and loyalty. I primarily work with Fortune 500s, FinTech startups, comparison sites, and traditional publishers.

Company: LD Money Media LLC

I worked there from 6/2015 until now


Adopt a brand or individual's voice while crafting blog posts, infographics, interviews, landing pages, case studies, white papers, and in-depth guides. • Created 6,000- to 8,000-word credit card and student loan guides that discuss the intricacies of particular financial products. • Distilled key points from an annual survey into engaging, bite-sized paragraphs for an infographic. • Write SEO-optimized landing pages for a loan product.

Company: LD Money Media LLC

I worked there from 6/2015 until now

Content I Write