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nDash Writer Profile for Mira Alhafi

Headline

A Highly Creative Innovator and Story-teller

About Me

Passionate about bringing big ideas to life for purpose-driven brands through engaging written content on various channels of communication. I connect brands with consumers by building brand awareness and empowering brands through powerful communication strategies. 

I quickly grasp brands and follow guidelines while igniting creative content to:

I write:

Clients managed include but are not limited to: Proctor and Gamble, PepsiCo, Estee Lauder, Beiersdorf, Johnson & Johnson, Philips, Etisalat, Visa, Sephora, Paul, Candylicious, Majid Al Futtaim, HP, TikTok, L’Oreal, Azadea, PUMA, Nestle, and MARS.                                                

                       

Industries I Write About

Technology

Finance

Health & Wellness

Real Estate

Lifestyle

Experience

Campaign Director

Brand Ripplr is the leading influencer marketing platform in the region and creates a seamless connection between brands and content creators. • Developing and executing creative influencer marketing strategies and unique campaigns to engage the target audience, amplify the brand's story and reach targeted business results and drive brand equity. • Copywriting and creative content creation for campaign proposals, briefs and campaign reports in line with brand identity.

Company: Brand Ripplr

I worked there from 9/2018 until now

Marketing and Communications Executive

Alabbar Enterprises is the parent company for a variety of retail and F&B concepts in the Middle East. Handling the strategy, marketing and tactical promotions for Candylicious, Hershey’s Chocolate World, Garrett Popcorn Shops & Ethan Allen to build brand awareness and generate revenue. • Creating & managing monthly social media content calendars in a timely manner. • Writing & editing copy for marketing and promotional tools including website, flyers, editorials, brochures & press releases.

Company: Alabbar Enterprises

I worked there from 5/2016 until 9/2018

Marketing and Communications Executive

• Setting objectives for digital, media and PR agency to reach every semester in line with our yearly central strategic objectives. • Analysis and presentation of competitor activities via communication platforms in the region. • Daily liaisons with the central team to discuss market strategy and guidelines. • Worked on the launch of the first Facebook page for Swarovski Middle East. • Developed and implemented integrated online and offline activities for various channels and platforms.

Company: Swarovski

I worked there from 8/2013 until 12/2015

Languages I Write In