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nDash Writer Profile for Cathy Newman

Headline

Copywriter

About Me

I'm a freelance copywriter who specialises in writing eCommerce content, blog posts, social media content and long form articles. I have experience writing within the fashion, lifestyle, sustainability and human resources industries.

My favourite part of being a writer is the ability to put myself into someone else's shoes. I love the feeling of being able to connect with someone through words on a page. I think that's why I've been drawn to writing for so long—it gives me an opportunity to help people get their message out there, in a way that feels natural and relatable.

Industries I Write About

Health & Wellness

Lifestyle

Business

My Writing Samples

10 Important Benefits of Team Diversity in the workplace

In today's workforce, diversity is more important than ever. We're not just talking about racial, ethnic, or gender diversity—we're talking about the different skillsets and perspectives that people bring to the table. When they work together, they can create a stronger whole. This article discusses the benefits of bringing diversity into the workplace for Indeed.

https://uk.indeed.com/career-advice/career-development/team-diversity-benefits

Surprising Facts about Compostable Packaging

Compostable packaging is a great way to reduce your impact on the environment and keep your food waste out of landfills. But as with all things, it's important to know what you're getting into before you commit. This article discusses some facts about compostable packaging for a sustainability startup.

https://www.notpla.com/2021/10/07/surprising-facts-about-compostable-packaging/

It’s Time to Embrace Being Called a Feminist

Feminism is a term that can be confusing for some people. If you don't know what it is, you may have heard it in a negative context, or you may think feminism means something that it doesn't. This article is designed to help you understand what feminism is, and why it's such an important movement.

https://medium.com/@cathy.alx/it-is-time-to-embrace-being-called-a-feminist-8b25afd14a6c

Experience

Blog Writer

I created articles for career advice blog, including topics related to searching for a new job, interviewing skills, and resume writing. Over the course of my work, I wrote over 70 blog articles, including keyword-rich, SEO-friendly content to support Indeed's content marketing strategy. This contributed to the company's overall reputation as a thought leader in the field of human resource services.

Company: Indeed

I worked there from 11/2021 until 1/2022

eCommerce Copywriter

I wrote product descriptions to build a better user experience and educate potential buyers, communicating style, fit, and material benefits alongside seasonal context. In addition, I improved meta descriptions and content for e-commerce website, resulting in a higher Google search engine ranking. I worked to enhance and maintain the company’s unique tone of voice, ensuring copy was concise, clear, and compelling for customers.

Company: Ted Baker

I worked there from 1/2022 until now

Content I Write