nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.
From a career of many types of experiences, my work is focused on ideating, elevating, and creating thoughtful content for executives, companies, and brands. Whether it's editorial, speech writing, social media, POVs, emails, white papers —practically everything is possible with the right level of candor and engagement. One of the most under looked areas is writing in a voice, and being able to build a content portfolio that will elevate evocative, provocative, and informative perspectives on hundreds of issues. No matter the project, my process is direct, strategic, fun, and engaging.
A digital brochure meant to incorporate KIND's DEI messaging with program information and enrollment for University sponsorship efforts.
Video case study of months-long business transformation engagement at Accenture.
Observations on the changing landscape of advertising agencies and consultancies.
https://uxdesign.cc/the-agency-consultancy-paradox-7c6a92789ab5
Headline for global presence of TUMI brands.
Product/Sales brochure for AI technology company that was converting it's services business into a product business.
Overview of IP-based ad targeting for advertisers struggling with the oncoming changeover to cohort-based advertising online.
Recruiting technology startup focused on improving candidate selection with a proprietary system of qualitative and quantitative measures that shorten time to hire and reducing attrition.
Company: Harold
I worked there from 1/2021 until 8/2022
Focused on NA digital advisory Fortune 500 clients running accelerated innovation engagements and transformation ranging and inclusive of research and insights development, business case, product strategy, product conception, UX, design, prototyping, measurement and delivery.
Company: Accenture/Avanade
I worked there from 2/2015 until 2/2020
Achievements: EU market strategies, Demand generation, Marketing Tech Innovations, International, M & A and revenue growth. Capitalizing on US division success lead expansion and stood up a pan-European agency network in 6 months. Drove deeper engagement with existing clients and signed new engagements for Strategy, Demand Generation and UX web development.
Company: eBay Enterprise
I worked there from 8/2011 until 2/2014
Achievements: Strategic shift of agency to excellence in all areas, Innovations in eCommerce UX (Mobile/Social), Rebuilt, Rebranded and Repositioned Agency, Numerous Awards in Sector and 2x growth per year. Transformed an in-house production group into a unique, competitive agency ranking #11 on Adage's top 100 digital agencies. 200% growth in revenue annually for 3 consecutive years.
Company: True Action (GSI Commerce)
I worked there from 7/2008 until 8/2011
Key in helping restart SF office with new work and engagements from top Fortune 100 clients. Increased billable work 300% in 18 months while being awarded Adweek Interactive Agency of the Year, Adage Interactive Network of the Year. Was instrumental in creating the global creative leadership/mentorship program; selected to serve as voice of the company for industry insights.
Company: Tribal DDB
I worked there from 8/2005 until 5/2008
Established leadership in creative practice for newly formed SF office of itraffic. Transitioned to fully integrated online advertising and web development leader for the organization. Grew office to creative team of 80 people. Thought leader for the organization, speaker at many events and representative of UX insights for brands at a strategic level.
Company: itraffic/Agency.com
I worked there from 12/1999 until 9/2008