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nDash Writer Profile for Tony White

Headline

About Me

Writing and editing in print and online in various niches in B2C and B2B for almost 15 years.

Content creation, indepth research, ghostwriting, blogging - what will we create today? 

Industries I Write About

Business

Pop Culture

Technology

Finance

Industrial

My Writing Samples

Access Group & OnBuy eCommerce Whitepaper

A collaborative piece exploring trends in trust, transparency and post-pandemic growth in international ecommerce. Fully researched and written by me.

https://www.theaccessgroup.com/media/31733/ecommerce-whitepaper-the-access-group.pdf

Smart Labels: The Future of Fashion

A deep-dive into how blockchain technology is shaping the future of fashion, from its traceability capabilities to the ways in which consumers shop, spend and establish brand rapports.

https://www.mangrovia.solutions/en/smart-labels/

Charles Dickens Books - World of Books

This enjoyable project saw me sourcing information on some of the world's most beloved authors - be they world-famous or more niche - and describing their life's achievements in an appealing way for a worldwide audience. The goal was to create appealing content for the authors' landing pages that informed prospective buyers, and enticed them to browse and learn more of their work. World of Books is a landmark website that's beloved across the globe, so it was truly exciting to get involved!

https://www.wob.com/en-us/books/author/charles-dickens?gclid=CjwKCAiAs8acBhA1EiwAgRFdw_pE9__DIkVZBUmRogRaKOleYwtD2AW9cetzPFDVxlD4UiKbFXwQwxoCIrQQAvD_BwE

Interview: "Get Off the Hamster Wheel" Cas Paton & Adam Mendler

CEOs and startup founders are busy, yet publicity on their growth journeys is incredibly important. That's especially true when big names like Adam Mendler's entrepreneurship blog come calling. My role was to represent Cas and his perspectives on the growth of his record-breaking business, armed with facts and figures given to me by OnBuy's communications director. Adam provided the questions, Cas provided the context - and I provided the value.

https://www-adammendler-com.cdn.ampproject.org/c/s/www.adammendler.com/blog/cas-paton-founder-ceo-onbuy?format=amp

Experience

Freelance Writer

Varied B2C and B2B articles and landing pages for Canadian-based content agency, on behalf of a huge range of clients.

Company: Draft.co

I worked there from 12/2021 until now

B2B Content Writer

Spearheaded the creation of B2B content in an entirely new position created for my skillset for a leading UK online marketplace.

Company: OnBuy.com

I worked there from 5/2020 until 10/2021

Proactive Publications

Responsible for interviewing executives and thought leaders worldwide for articles for a leading industrial magazine.

Company: Freelance B2B Writer

I worked there from 6/2015 until 5/2020

B2B Article Writer and Assistant Editor

Conducted executive interviews and ran extensive research projects into emergent technologies for UK-based executive magazine.

Company: Euroasia Industry Magazine

I worked there from 5/2013 until 5/2015

Content I Write