nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.

nDash Writer Profile for Sourya Reddy


About Me

I am a versatile and creative writer with extensive experience in writing, editing and managing content. Over the past five years, I have built a journalism organisation (The Bastion — thebastion.co.in) and have donned several hats, from journalist to marketer. I have crafted compelling and effective marketing materials for a variety of clients across different industries. My expertise includes writing articles, website copy, social media posts, email newsletters, product descriptions, and more.

I have founded two successful businesses, one, as mentioned earlier, in the news industry (which is currently being merged with another news company) and another in the marketing industry. As an entrepreneur, I have gained valuable experience in building a brand, creating marketing strategies, and managing a team.

My ability to write about a wide range of topics is one of my greatest strengths. I am a quick learner and can research and write about lots of subjects, but my interests are primarily in the business and technology domains. My writing is clear, concise, and engaging, and I have a keen eye for detail with a passion for storytelling.

One of my most notable achievements as a writer was creating the copy for a website (for one of India's largest E-commerce companies) that generated over $1 million in sales in its first year. I accomplished this by conducting thorough research, understanding the client's target audience, and creating content that resonated with potential customers.

I am a lifelong learner and avid writer, who enjoys reading and staying up-to-date on the latest trends and industry developments. Overall, I believe that my unique combination of writing skills and entrepreneurial experience make me a valuable asset to any team. Whether I am creating compelling content or building a successful business, I am committed to excellence and achieving outstanding results.

Industries I Write About


My Writing Samples

Data Data Everywhere, Whose is it to give?

An article written for The Bastion that explores the growing role of data analytics platforms and tools in sports


Sodium-ion Batteries: A Potential Challenger to the EV status quo?

An article about the growing interest and investment in Sodium-ion Batteries for EVs, for a leader in one of India's leading commerce chambers



Co-founder & CEO

A digital journalism platform that publishes stories on India's development journey, through the lenses of education, environment, healthcare, technology and sports. This platform was recognised for its work and funded by the Independent Public Spirited Media Foundation, an investment org that funds some of the biggest digital media houses in India (for eg. The Ken, Newsminute, The Wire, Caravan, etc). Our work has been cross-published by national dailies, used as material in court cases & more

Company: Bastion Media LLP

I worked there from / until now

Co-founder & CPO

Mediacred is a Martech company that is currently building its first tool, Pint AI, in stealth mode. Pint AI is a platform for small business, freelancers and content creators to manage their content strategy with ease. Using our in-house AI system, we put together different parts of their workflow—research, content creation, management and analytics—in a streamlined manner, to save them time, effort and money.

Company: Mediacred Pvt Ltd.

I worked there from / until now

Content I Write