nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.
I'm a professional copywriter, editor, and marketing content strategist with over five years of experience in B2B writing. I've written content for brands in virtually every industry, delivering results in the form of increased click-through rates, improved SEO rankings, increased conversion rates, and increased revenue. In my last full-time role, my SEO-optimized copy resulted in a 20% increase in average search position.
I specialize in sales and marketing content, but I'm also comfortable in SaaS, tech, general business, wellness, and lifestyle verticals. I hold a BBA degree in Marketing from The University of Texas at Austin (hook 'em!), and I'm certified in HubSpot Content Marketing and Google Analytics.
If you're looking for a copywriter with extensive marketing experience, I'd love to chat!
This article explores marketing content strategy and tools to make copywriting easier and more effective for non-copywriters.
https://www.lemonlight.com/blog/how-to-write-effective-marketing-content-if-youre-not-a-writer/
This article outlines the importance of video assets that are tailored to their distribution channel. It argues that one-size-fits-all video is no longer effective in today's streaming and social environments.
This article defines "second screen media," the term for consumers who engage with a second digital device while they consume content on their primary device. It highlights the implications of this behavior for marketers, who need to account for their distracted audiences when creating campaigns.
https://www.lemonlight.com/blog/a-complete-guide-to-second-screen-media-and-its-impact-on-marketing/
This article is a profile of Patagonia's Founder and CEO, Yvon Chouinard. It delves into the business side of sustainability and the importance of cause-based marketing for today's organizations.
https://www.themomentum.com/articles/pioneers-of-sustainability
This article was written in the early days of the COVID-19 pandemic as many companies were drastically reducing marketing spend overnight. It suggests nine opportunities to cut marketing costs that have the least impact on overall marketing performance.
https://www.lemonlight.com/blog/9-ways-to-cut-marketing-costs-if-you-must-without-losing-value/
This article sheds light on the difficult balance between data and creativity in today's advertising space. It offers insight from several ad industry professionals, who share their takes on pushing creative bounds while still prioritizing campaign performance.
I write blog posts, case studies, email campaigns, and other content to drive marketing results for brand and agency clients.
Company: Alexa Nizam Copywriting
I worked there from 4/2022 until now
I dreamed up campaigns and script copy for some brands you’ve never heard of, and many you have. I also authored 4 eBooks, 147 blog posts, and a soul-crushing number of emails. My SEO-optimized copy resulted in a 20% increase in average search position.
Company: Lemonlight
I worked there from 10/2019 until 5/2022
I tackled newsletters, press releases, blog content, and research reports to spread the message that high energy bills trap low-income folks in a cycle of poverty.
Company: Texas Energy Poverty Research Group (TEPRI)
I worked there from 2/2019 until 11/2020
I developed a 3-year launch plan for an alternative pasta brand based on the idea of embracing your inner “kitchen artist.” I concepted and wrote copy for digital, social, and experiential executions. Made client say, “We trust you.”
Company: Veggiecraft Farms (via the 4As IAAS)
I worked there from 2/2020 until 6/2020
I served as Account Manager for a student-run agency created by my school's chapter of The American Marketing Association. My client was Bumble Buzz, Bumble's networking vertical, and I received a 100% satisfaction from my team members. Together, we developed a comprehensive marketing strategy to increase awareness and usage of Bumble Bizz on the UT campus and throughout Austin.
Company: The AMA Agency Group
I worked there from 1/2018 until 4/2019