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nDash Writer Profile for Rasha Harthy

Headline

freelance millennial B2C copywriter + content marketer | boosting brands and businesses with honest, human and humorous copy

About Me

After 5+ years as a copy and content writer, I'm really good at one thing and that is using the right string of words to generate ROI for brands and businesses. 


Industries I Write About

Pop Culture

My Writing Samples

Portfolio

My written work includes landing pages, articles, emails, newsletters, e-flyers, social media captions, radio scripts, etc.

http://www.thewritingrebel.com

Experience

Digital Content Assistant Manager

• Conceptualizing and crafting compelling copy for a wide range of digital assets, including but not limited to: 5 Large-scale websites, Oman Air App, Sindbad Frequent Flyer Program, Social Media (Twitter, Instagram, Facebook, YouTube), Corporate videos (scripting and captioning / voiceovers), Online vignettes/capsules (scripting and captioning / voiceovers), In-flight entertainment system, Digital signage and ads, TVCs • Collaborating in the development and implementation of digital content str

Company: Oman Air

I worked there from 5/2022 until now

Writer

• Developed a strong portfolio of articles on lifestyle, mental health, and psychology through consistent contributions to Motivate the Mind publication. • Demonstrated proficiency in researching and writing engaging articles, catering to diverse audiences interested in lifestyle, mental health, and psychology topics. • Explored a wide range of subjects by independently authoring posts and articles on topics such as freelance writing, copywriting, travel, relationships, and more. • Showcased ada

Company: Medium.com

I worked there from 1/2022 until now

Senior Advertising Account Executive

• Client Serviced Ooredoo’s (telecommunications company) B2C and B2B campaigns • Project lead 5 major campaigns on 360 omnichannel (multi-channel) platforms to devise an advertising campaign that meets the client's brief and budget and presented the campaign ideas and budget to the client • Liaised with clients to discuss, strategize and identify their advertising communication requirements (English & Arabic) • Worked closely with the online team and creative team in coming up with effective Mar

Company: Seven Brands

I worked there from 10/2017 until 6/2019

Content and Program Advisor

• Project manager for MOL’s digital blended learning e-Learning platform (Miran) that has the capacity to hold an unlimited amount of live classes and resources for trainers and trainees • Project manager for MOL’s Labour Market Intelligence portal (MOL-LMI) implementation of big data for 6 key sectors with the support of data experts • Responsible for distributing and analyzing 1,000+ LMI questionnaire responses and ensuring that the data is cleaned and matched correctly to international stand

Company: Ministry of Labor

I worked there from 7/2019 until 5/2022

Content I Write