nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.
Hi, I'm Jess! I'm a freelance content marketing copywriter, editor and content strategist.
With 14 years of experience in creating and managing digital content for websites, marketing campaigns and software platforms, I get a real kick from injecting value into tactical and strategic content projects.
Proficient in both US and UK English, I'm a fastidious editor and proofreader, with an eagle eye for detail and a commitment to clarity. My bar for quality is extremely high; I always ensure that the content I create meets the highest of editorial standards and delivers on all of its objectives.
With senior content marketing roles under my belt in B2B/B2C SaaS and learning technology firms, I can bring deep insight, technical expertise and strategic vision to a wide range of initiatives, including:
A diligent researcher and versatile writer, I can turn my hand to a wide range of topics. However, I have a great deal of experience in writing about the following subjects:
Whether you're looking to generate leads, raise brand awareness or achieve learning outcomes, I can take your content to the next level and help you succeed.
A piece of content marketing collateral designed to both offer value to accountants and bookkeepers and showcase FreeAgent’s functionality.
https://www.freeagent.com/accountants/resources/mtd-for-vat-software-setup/
A piece of news-based blog content for FreeAgent's small business audience, which I researched, wrote and published within 24 hours of an unexpected government announcement.
https://www.freeagent.com/blog/mini-budget-2022-u-turn/
FreeAgent’s cornerstone educational guide for small business owners and landlords on the government’s Making Tax Digital (MTD) initiative, and how the software can help.
https://www.freeagent.com/guides/making-tax-digital/what-does-mtd-mean-for-you/
I wrote this high-value blog post for CaseCoach after conducting keyword research and identifying an opportunity to drive traffic to the website by covering this topic. To create the piece, I conducted extensive research, analyzed data, and sought technical input from subject matter experts. I optimized the content for target keywords and copy edited it thoroughly for sense, flow and readability prior to publication.
https://casecoach.com/b/best-mbas-consulting-mckinsey-bcg-bain/
I edited this informative and educational blog post as part of the execution of CaseCoach’s SEO-led content strategy. I conducted extensive research and sought technical input from subject matter experts. As part of the editorial process, I identified target keywords and optimized the content accordingly, before copy editing it thoroughly for sense, flow and readability.
https://casecoach.com/b/big-4-consulting-firms-different-mckinsey-bcg-bain/
Supporting the transformation of Revenue Grid’s content operation into an efficient, effective and successful strategic marketing function. This role involved developing and executing a comprehensive content strategy that aligned with business objectives and target audiences, focusing on brand awareness, thought leadership, lead generation and customer upselling.
Company: Revenue Grid
I worked there from 9/2023 until 10/2023
Establishing a dedicated content marketing function for the world’s number-one case interview preparation platform. This role involved: - Setting best practice guidelines for the successful development and production of digital content - Devising and executing an SEO strategy for blog content - Writing and editing a high volume of keyword-optimized blog content - Ensuring the editorial quality of content through laser-focused editing and proofreading
Company: CaseCoach
I worked there from 1/2023 until 9/2023
Leading a dedicated content marketing team to support FreeAgent’s commercial objectives through the delivery of high-quality, helpful and trustworthy content. This role involved: - Developing and leading the execution of FreeAgent’s content strategy for multiple B2B and B2C audiences - Managing, coaching and developing a team of nine other content professionals, including senior managers - Designing and overseeing the production of a high volume of content and safeguarding editorial quality
Company: FreeAgent
I worked there from 4/2018 until 1/2023