nDash.com is a content creation platform that provides brands and agencies with access to the world's top freelance writers.
With over 15 years of experience in marketing, public relations, and sales, I strive to craft compelling narratives, build meaningful connections, and mobilize resources that enable organizations to reach new heights. I recognize that communications is not about empty advertising but a strategic force that aligns the values of organizations with the hearts and minds of their supporters.
As a seasoned freelance marketer, I have successfully crafted a diverse range of compelling written materials, spanning print collateral, website content, ad copy, email campaigns, infographics, interactive content, and thought leadership pieces. My expertise extends to leading data collection, analysis, and reporting for contracted projects and orchestrating seamless logistics and communication for client convenings. I have driven impactful local, regional, and national marketing campaigns strategically, significantly enhancing brand presence, engagement, and awareness within target customer communities. Additionally, I take pride in overseeing and developing clients' brand identity, ensuring it aligns seamlessly with organizational values and maintains consistent representation across all channels.
This report highlights the programs and impact in 2021 at The Center for Nonprofit Management.
https://www.cnm.org/wp-content/uploads/2023/03/CNM-2021-Impact-Report-Final.pdf
This email announces the placement of a new Interim President and CEO at The Center for Nonprofit Management.
This report/menu showcases the programs at The Center for Nonprofit Management and the corporate investment opportunities within the organization.
https://www.cnm.org/wp-content/uploads/2022/07/FINAL-CNM-fundraising-menu-layout-July-2022.pdf
The corporate engagement guide is designed to show businesses and corporations how they can be excellent philanthropic partners with nonprofits in Tennessee.
https://www.cnm.org/wp-content/uploads/2020/02/CNM-CI-BusinessEngagementGuide.pdf
This report showcases the data from programs and services at The Gates Historical Society.
https://gateshistory.org/2022-2023-annual-report
This newsletter highlights past and upcoming programs/events at The Gates Historical Society.
https://gateshistory.org/newsletter
This post highlights important details about The Center for Nonprofit Management's open President/CEO position.
https://www.cnm.org/ceo-hiring-2023/
This report highlights the impact and programs at The Center for Nonprofit Management throughout 2020.
https://www.cnm.org/wp-content/uploads/2021/06/2020ImpactReport-Board-FINAL.pdf
Co-written with the Nashville Area Chamber of Commerce, this report highlights the important economic impact of nonprofits in the Middle Tennessee region.
https://s3.amazonaws.com/nashvillechamber.com/PDFs/CNM+-+Full+Study.pdf
This manual shows users step-by-step instructions on using the website and database at The Center for Nonprofit Management.
https://www.cnm.org/wp-content/uploads/2020/11/CNM-Membership-FAQ-Manual.pdf
This piece (ghostwritten for the CEO) discusses the importance of CNM's Salute to Excellence Awards Ceremony.
This press release announces the winners of CNM's Salute to Excellence awards.
This seasonal newsletter showcases resources relevant to the nonprofit sector.
https://www.cnm.org/wp-content/uploads/2020/11/Nov_Dec-2020-Resource-Guide.pdf
• Produce print collateral, website content, ad copy, email, infographics, thought leadership pieces, and promotional copy • Lead data collection, analysis, and reporting for contracted projects • Execute planning and management of logistics and communication for client events • Drive local and regional marketing campaigns to increase brand presence, engagement, and awareness • Oversee and develop clients' brand identity, ensuring alignment with organizational values and goals
Company: Founder/CEO
I worked there from 1/2019 until now
In my role, I led CNM's marketing and communication strategies related to member engagement, media relations, branding, advocacy, community/partner events, and promotion of CNM's programs and services. In addition, I supported our fundraising efforts, including developing sponsorship benefits packages and cultivating diverse funding sources. I also directed all CNM special events, including Salute to Excellence, CEO and YNP networking groups, and community town halls.
Company: Center for Nonprofit Management
I worked there from 1/2020 until 11/2023
• Set record for sales growth of $40 million by generating 10,000 marketing leads • Directly supervised, mentored, and coached a team of 15 marketers • Redesigned new hire onboarding and training to engage and retain entry-level marketers • Developed innovative processes to establish new marketing channels – resulting in 9% growth • Maintained reports on the team's monthly performance to improve associate retention • Established new and diverse vendor contracts
Company: Wyndham Destinations
I worked there from 5/2016 until 6/2019
• Executed informative and interactive sales presentations • Tracked team sales leads, purchases, cancellations, and follow-up communications • Attended resort and hospitality conferences and conventions to grow product knowledge • Created a 6% growth in personal sales by implementing referral pipeline incentives • Implemented monthly email and direct marketing communications to solicit sales opportunities • Four-time "Circle of Champions" quarterly winner for achieving top sales conversions
Company: Wyndham Destinations
I worked there from 8/2013 until 5/2016
• Launched a new customer loyalty program, resulting in a 30% increase in repeat business and fostering 200 new long-term client relationships • Spearheaded the development and maintenance of the spa's social media platforms, growing its online following by 40% • Led staff training programs and workshops to improve customer service skills, leading to a 15% increase in positive client reviews • Implemented a new electronic medical records system, ensuring seamless integration and data compliance
Company: Laser Cosmetic Services
I worked there from 11/2011 until 3/2013